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LPS China is glad to interview Mr. Frank Mazzotta, President of Armour Heights Developments, on its LPS China platform.

Below is the full interview between LPS China and Frank Mazzotta:

 

LPS: Can you please introduce yourself and Armour Heights as a real estate development company? 

I’m Frank Mazzotta, President of Armour Heights Developments. For over thirty years, Armour Heights has created homes with enduring beauty and value throughout Toronto and the Greater Toronto Area. We bring that same perspective to every project we work on, from ultra-refined bespoke custom homes, to Adult Lifestyle condominiums, to luxury senior’s residences and Master Planned communities.

Armour Heights Developments is a family-owned company with a legacy of two generations of the Mazzotta family in the development industry. We deliver a boutique, custom-tailored experience with meticulous attention-to-detail where customer service is a personal relationship between the developer and the unique, accomplished individuals who share their vision with Armour Heights.

We call it The Armour Heights Difference and it’s founded on our history as a custom home builder. We focus on the finishes first. Our expertise is in delivering truly bespoke custom residences to our purchasers. That means every detail is addressed personally by our Management Team; every finish, and each facet of the experience is carefully and thoughtfully planned, sourced and most importantly – delivered.

We deliver a noticeably higher level of customer service. From advising on the perfect choice of suite for your lifestyle, to custom-tailored details that make the residence uniquely your own, senior members of the Armour Heights Team are with you every step of the way.

It’s a more personal, service-driven experience, and we’re proud that out of over 5,000 builders in Ontario, Tarion (the government organization that oversees our industry), has time after time recognized the excellence of Armour Heights for building quality and innovation, customer service, and community involvement.

Recently, we were chosen #1 in three different categories for our landmark 89 Avenue bespoke condominium at the prestigious BILD Awards, presented by the Building Industry and Land Development Association. It’s rewarding when you are recognized for the extra effort you put into the work you do, and at Armour Heights, it takes a higher level of intensity to reach the quality that we insist on.

 

 

LPS: What are the notable aspects of your new project 89 AVENUE in Yorkville ? 

This luxury condominium residence is one in a category of one. At 89 Avenue, we are creating the ultimate bespoke-designed address in Toronto’s renowned Yorkville neighbourhood. It is a boutique 20-storey building with just 28 suites set discreetly off Avenue Rd., away from the crowd without any restaurant, retail or hotel visitors on the property. At the same time, it’s just steps from many of the City’s most desirable restaurants, cafes and galleries and the Mink Mile of international designers on Bloor Street.

Working with renowned architect Richard Wengle, we have created tailored elegance in a timeless address, inspired by 5th Avenue New York apartments with a classic Manhattan limestone façade. Every suite is completely custom-designed to meet the exacting vision of the owners, in personal consultation with senior Armour Heights team members, and our architects.

There are no limits to what our homeowners can and will personalize in their half floor or full floor suites. Each bespoke residence is customized to exactly meet the tastes of the client with features like a personal in-suite elevator, a spiral staircase, wine room or cognac lounge, a home gym, custom shoe closets, libraries… the possibilities are endless.

Some owners want open kitchens to bring a feeling of space and connection to their suite. Others prefer a closed kitchen for more formal entertaining. Some suites have large outdoor spaces with inset balconies so that residents can have al fresco dining for 8-10 people. There are home offices, spas, steam room… the options and possibilities are as special as the people who will live here.

The amenities at 89 Avenue are unparalleled. The opulent Grand Lobby soars to 20’ ceilings with black granite floors and Alabama limestone walls. Our indoor heated swimming pool is a stunning spa-like space with three private, intimate cabanas and a glass roof open to the sky and an outdoor sun terrace. It’s an oasis right next to our fitness room. Our private dining room with catering kitchen leads into the Residents Lounge with private wine storage. Our custom mobile app allows Residents to control their suite and connects  them to our Concierge, Security, Valet, and the best restaurants, spas, gyms and more. And bespoke services from the industry-leading lifestyle concierge means that, like at a 5-star hotel, their needs will always be paramount.

At 89 Avenue, we have cutting edge technology.  Our underground German-designed Wohr Multiparker parking system is fully automated and custom designed to fit automobiles up to the length of a Rolls Royce or the height of a G-Wagon with trickle chargers available on the parking pallets. Residents will pull into the porte cochere and the Valet will safely park their automobile   A unique code places the vehicle on a pallet in the first available space. That same code will retrieve the vehicle back to the main entry. This is state-of-the-art technology and the only custom designed system in Canada.

89 Avenue offers two Destination Elevators with direct access only to your specific floor, and in-suite elevators for our duplex suites and townhouse. There is also a separate elevator for pets and move-in service.

While every detail can be custom-tailored, each suite comes complete with a symphony of hand-selected details as standard features that surpass all other addresses.

Our gourmet kitchens are designed by Brian Gluckstein with luxurious features and finishes including natural stone slab marble countertops and backsplashes, and bespoke millwork.

We are the only condominium in Toronto to include the luxury of gas ranges from the legendary French culinary craftsmen at La Cornue. Other refined standards include Miele appliances, marble-clad range hoods, rift cut white oak engineered wood flooring, marble-clad gas fireplace, and 10’, 11’ or 12’ high smooth finish ceilings.

Each suite includes state-of-the-art Home Automation using Apple iPad control with Crestron 4-Zone audio amplifier and ceiling speakers, Crestron thermostats, power shades, lighting and water sensors, plus Sonos Connect audio servers and in-suite security.

 

LPS: What advice would you give Chinese investors willing to invest for the first time in  Canada – Toronto?

Today, Toronto’s luxury market is stronger than ever. High end buyers who are thinking of downsizing are doing it now. In the ultra-luxury market, because of its rarity and very specific neighbourhood focus, demand is far higher than supply. Particularly in buildings where construction has begun, and 89 Avenue is already well underway.

For anyone considering investing in Canadian real estate, security is clearly one of the important benefits. This is a Blue Chip address. Yorkville is a world-renowned neighbourhood, in the heart of Toronto, ranked one of the most livable cities on the planet and the economic engine of Canada. It’s at the centre of Toronto’s luxury fashion, art and museum culture. Owning here, especially owning a bespoke custom residence at 89 Avenue, is a rare and desirable accomplishment.  Rarity leads to demand and the knowledgeable high-end buyer recognizes that.

 

 

LPS: Why 89 AVENUE versus another project in Toronto ? 

The unique individuals who are choosing 89 Avenue have very definite expectations. They can own anywhere, in fact many also own homes in New York, L.A. and in desirable addresses around the world. At 89 Avenue, the opportunity to express their own personal vision, without compromise, makes all the difference.  They aren’t comparing us to another condominium project because no other address offers our bespoke custom experience, combined with the privacy we offer and our Yorkville address. 89 Avenue is simply one in a category of one. The absolute finest features and finishes, the bespoke design, the refined amenities, the personal service, the attention to detail, and of course this location with all that Yorkville offers and represents on a world stage… it all adds up to the rarest of the rare. There is only one 89 Avenue and for the very few who will ever own here, it’s clearly the right decision.

 

LPS: What are the steps involved for Chinese investors in order to go ahead and purchase at 89 AVENUE?

Chinese investors, like each of our clients at 89 Avenue, will deal directly with senior members of the Armour Heights Developments team. That means personal attention from the highest levels of our organization in every detail from choosing the perfect suite to bespoke-tailoring their floorplan and finishes. For the actual purchase, investors will deal directly with our solicitors and banks. To learn more about owning at 89 Avenue, Chinese investors can contact Armour Heights directly by email, phone, or by virtual meetings to ensure the sales process is seamless.

 

KEY FACTS ABOUT LPS CHINA

– Asia-Pacific leading luxury property platform since 2010

– Connecting 110,000+ Chinese HNWIs

– Working with leading luxury real estate developers & agencies from 45+ countries

– Creators of the exclusive “LPS China Ferretti Group” and “LPS Maserati Beijing” magazines

– Organizers of Asia-Pacific largest real estate exhibitions

W: www.lps-china.com

E: [email protected]

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